Results for Opticians

OPTICIANS AND SOCIAL MEDIA. How do I use Social Media effectively for my opticians practice? Loving Social Media presents an effective way to use social media to improve your credibility and visibility with social media. Garry Kousoulou has design the workshop to help independents opticians improve their social media by using simple but effective methods to target your consumers. Garry Kousoulou currently owns a successful opticians…

An Ayrshire-based independent opticians has partnered with a local technology firm to explore how 3D printing technology can be used to create personalised eyewear that is designed to fit a patient’s individual requirements

Boots Opticians has introduced a nationwide public-facing feedback service, which encourages patients to rate and review the service they receive in any of its practices across the UK. It is the first national opticians to introduce an independent healthcare feedback tool of this kind.

The largest trial of its kind, led by researchers at University College London and Moorfields Eye Hospital, used data from 32,000 people who had undergone the eye test, available at NHS opticians.

Ophthalmic opticians in Warrington, Cheshire. Eye care services, including eye examinations, designer eye wear and contact lens fitting. Call on 01925 630018

Glasses for safe driving conditions at i-optix eye care opticians Euston London NW1

Are opticians doomed to remain at the bottom of the totem pole of the three O’s or is their fate even worse? Opticianry is at a crossroads and very few are awake enough to realize it. As I mentioned previously, even amongst the downward pricing pressures, vision plans, and online sales, there is still opportunity in optical retail. But, taking advantage requires a huge shift in the way we think about opticians and about optical retail. The consequences of not making that shift…

Last week, I asked you to give some thought to a comment made by an experienced optician, wishing he had known from the beginning that opticians would always be third: ophthalmologist, optometrist, and then optician. A sad state of affairs that most people believe as fact, it simply does not have to be the case. In fact, it’s a choice made by the overwhelming majority of opticians each and every day. Opticians suffer from a bit of an inferiority complex, understandably so. Working…

From the advent of the lens, there have been opticians. Opticians like us. Well, perhaps not so many like us, but you know what we mean. Our customers know their glasses are being handled by competent and qualified opticians, safe in the knowledge that the durability of their frames meets or exceeds the needs of the times in which we live and the lives we lead. We have built our reputation on this, and hope to not only survive, but thrive as a…

You’ve heard it before, at least some version of it. You may have even heard it from a well-respected optician. In fact, if you’re an optician, you’re likely to believe it to be true. The problem with opticians [or more precisely optician pay and optician respect] is that ODs and chains and big box stores all want us to be salespeople. If they treated us like the professionals [we believe ourselves to be], we would be much happier, get more respect, and they…