The Wright Firm LLP
Denton, TX:
From visitors to fees: Measuring online legal marketing and advertising
Identifying which legal marketing metrics matter to your practice is critical. Read on to learn how to measure and track your efforts.
SEO Writing Tips for Legal Marketing
Because the internet is one of the top ways that people get their information, Search Engine Optimization (SEO) is important to your firm. The higher up on Google your firm appears, the better. Below are a few tips from Attorney at Work to increase SEO and improve your writing.
Why Click-to-Call Counts For So Much in Online Legal Marketing
What performance metric matters the most? Opinions may vary, but for most attorneys, the number they really want to watch is Click-to-Call.
3 Legal marketing automation tips to raise the efficiency of your firm
Marketing automation is an integral part of many law firm's marketing strategies helping to improve efficiency and nurture leads into new clients.
Legal Marketing Budgeting How To
Marketing without breaking the bank Is your firm focusing its marketing to keep your days booked and busy? This is an excellent investment in order to secure your firm’s long-term success. However, to ensure your marketing dollars are well-spent, you
Advertising Ideas and Examples to Inspire You
New and fresh creative examples of advertising ideas to inspire you.
Why Your Visual Advertising is Failing: Display Advertising 101
Do display ads work? If you’re going by the number of clicks, the answer is a deafening no. In f...
4 Ways to Measure the Effectiveness of Your Email Content
Listen to this blog post as a podcast:<br>Need more and better leads from your content marketing? (I mean, who doesn’t?)<br>Email marketing is still the go-to tool for getting and nurturing quality
The Definitive Guide to Digital Advertising
Everything you need know about ad tech platforms, ads types, tracking, and dynamic ad content to create an effective digital advertising strategy.
This Infographic Explains What Native Advertising Is
Native advertising is hot right now even if nobody knows exactly what it is. One ad firm has attempted to solve that problem with this infographic.
Social Media Advertising: The Complete Guide
In this complete social media advertising guide, we dig into everything you need to know about launching a social ad campaign.
11 digital platforms and tips to improve your advertising strategy
As social media and digital marketing evolve, you shouldn't be afraid to experiment with platforms like Snapchat to communicate with current and potential clients on a more pers...
Measure What Matters PDF
But this isn't a simple addition of a few extra features.<br>It's a completely new approach to the kind of data that online marketers focus on. Very little data helps you make confident decisions on where to take your business. Without the right data, we'll never be able to make the right decisions.<br>We put together this PDF to show you what's missing.<br>You'll see:<br>The advantages this will give your business.<br>How current analytics tools hold your business back.
How to Measure Influencer Marketing
The world of marketing has been in a state of constant flux. The methods for customer outreach and conversion which were once reliable are fast becoming obsolete. Earlier adverts on television disrupted your favourite show. Banner and video ads popped up when you were reading something. But, influencer marketing has changed this. The phrase “influencer marketing” can be often heard today. If executed correctly there are several benefits of influencer marketing.
3 Ways to Measure the Value of Your Social Media Marketing Program
Inherently knowing that there is value in social media marketing and being equipped to show value are two different things. Social media provides a unique
How to Measure and Improve B2B Customer Loyalty
Customer Relationships - By ensuring that your marketing encourages repeat business, brand loyalty, and customer referrals, you give your business the kind of boost that can't come from any other source. But how ...
What You Should Measure in Your Marketingand Why
Metrics & ROI - Most marketers have made measurement a top priority. However, the purpose of measuring must extend beyond collecting metrics.
9 Ways to Measure Your Brand's Social Media Health
Thanks to the variety of social media marketing tools available today, there is a nearly endless stream of data available to marketers. That could make it tough to determine wha...
