Recently, FSIS issued its long-awaited guidance on the labeling and packaging of “kit” products. Although FSIS has long informally applied its “kit...
Every ton that enters a MRF that cannot be repurposed represents a hit on the operator’s bottom line.
What is a Warehouse Totem Label and why should anyone use them?
Beverage marketers know that packaging plays an important role in sales. Just as important as the bottle or can that a beverage is packaged in, is how that package is labeled. Without it, consumers couldn’t tell which brand is which<br>According to experts, labeling materials have been innovating to accommodate new consumer demands. “Consumers have become increasingly savvy, with a growing appreciation of — and demand…
Are Your Mailings Packed with Efficiency? Stop me if you’ve heard this one. “A brochure, a letter, a product sample and a premium item go into a box…” Okay, you caught me. That’s not really a joke. But it is a kit. A pretty typical one, actually. And it’s my way of getting us into …
Have you taken notice of that beer car or shampoo bottle lately? How about the wrapper on a snack bar or package that comes in the mail? Packaging and label design trends can be some of the most practical influencers in graphic design. While we put a lot of focus on website design and digi...
Brands, marketers and manufacturers constantly strive to understand consumer behavior – they struggle to measure and understand what matters to their prospective customers and what doesn’t. A survey from Luminer of 400 U.S. men and women aged 18-65 uncovers the specific packaging and labeling features that most draw consumers’ attention to a product on the shelf. The responses reveal the true importance of producing packaging and…
A recent Loftware Enterprise Labeling Trends Survey has identified a number of key factors that are impacting supply chain strategy and ultimately labeling processes today. Labeling has become a mission-critical component in the current supply chain with global expansion of businesses. Among the trends that have been identified as affecting the labeling process are growing customer demands and evolving regulatory requirements. VARs need to be aware…
There was a time when product packages were just a container and labels were meant only for specifying the product details. The changing market has now put many additional responsibilities on those in-charge of product packaging design and labeling of a company. Product packages along with their labels now have the important responsibility of attracting the customers. They are expected to speak for themselves and lure the customers in picking them up from the store shelf.
The essence of packaging is product containment. The essence of package labeling is product identification.
While storage capacity was one of Gmail’s most attractive USPs, it soon became apparent that it could offer much more than other email services.Since then, G...
Are you responsible for your company's customs compliance into Canada or the US? With so many rules surrounding each method of customs valuation it's hard to know which is the correct to apply. Bring your questions for an expert to answer live.
Packaging and labeling do more than protect and identify your company’s products. They play a vital role in developing your image and brand within your target market. Failing to pay attention to the design of your packaging and labeling can decrease the visibility and attractiveness of your products, which can be ...
As the demand skyrockets, so does the competition. This is why your package must stand out amidst crowded shelves and glass counters.
Fitting too many label components such as branding materials, design flairs, instructional information, or regulatory disclaimers on a standard pressure-sensitive label isn’t always an option, especially if the packaging is particularly small. Extended content labels fix these issues by increasing label space to display key information. These are often constructed like booklets that adhere to … What are extended content labels? Read More »
Fast, clean, high speed laser scoring, perforating, and cutting systems deliver the in-demand convenience features your customers are looking for. Roll-fed L...
Sustainability in business essentially refers to a strategy that drives long-term corporate growth and profitability
What exactly does pressure sensitive mean and what exactly is a pressure sensitive label? If you are labeling a product then you should know...
The company says it puts the label on that way purposely, so you store the cans with the side you open facing down.
MarkMagic barcode labeling software is a perfect solution for developing all your business critical documents including invoices, packing slips, products lab...
In our latest episode of That Supplies Show, we talk about the “glue” that keeps everything together – and tell you how to avoid sticky situations with customers, regulators and supply chain partners.