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The most comprehensive post on direct mail marketing ever written, period. Discover the step by step process for building a lucrative direct mail campaign!
Most small business owners don’t have time to manage multiple marketing channels! Read this to learn how to integrate your marketing with no extra effort.
The United States Postal Service (USPS) continues to invest in digital technology to improve their ability to provide enhanced services to both senders and receivers of mail. One of their latest fruits of that investment is a new service they …
A holistic approach to marketing takes inspiration from humans, works within the knowledge that data and technology are enablers, and considers every single touch-point as an opportunity to surprise and delight and deliver to the real people.
Has “Hispanic marketing” become irrelevant in our hyper-targeted, one-to-one world? Is ethnicity a valid differentiator anymore? With most U.S. Hispanics comfortably bi-lingual, what can we add to the mix as marketers?
Has “Hispanic marketing” become irrelevant in our hyper-targeted, one-to-one world? Is ethnicity a valid differentiator anymore? With most U.S. Hispanics comfortably bi-lingual, what can we add to the mix as marketers?
HackerAgency Blog + News for global CRM + digital direct marketing strategy, development, data, media, creative, innovation, technology, trends + topics
The best marketing creative builds brands and changes customer behavior. Too many marketers believe great creative work is a matter of good luck, rather than hard work.
The best marketing creative builds brands and changes customer behavior. Too many marketers believe great creative work is a matter of good luck, rather than hard work.
Global digital/direct marketing agency HackerAgency announced today that it will execute a broad-spectrum marketing campaign for well-known home lender ditech Mortgage Corp (ditech).
Learn how SunGard Availability Services took advantage of a pop culture meme to triple its deal size and attributed 40 percent of its revenue to Marketing.
In our everyday lives, we really on technology and the Internet for a variety of tasks. It seems as though we're always plugged into our mobile devices. Digital marketing has allowed businesses a new avenue to sell their products and services. Still, though, digital marketing shouldn't be considered the only way to reach your consumer base. As popular as social media and online advertising are, don't forget about print materials. They are still worth your investment - if you use them right. In…