The Holt Group
Greenville, SC:
10 Steps To Exhibiting At The Right Trade Show
Choosing the right shows to attend can make a big difference to your success. Follow this thorough process and your trade shows will produce greater results.
how to plan a trade show
How to plan a trade show from budget to venue choice.
6 Tips for Boosting Your Trade Show ROI
Maximizing the ROI of your trade show requires doing things correctly. Use these 6 tips to ensure your booth delivers a positive return.
Top Trade Show Musts to Incorporate Into Your Exhibit
If you’re ready to take your trade show booth to the next level, it’s important to consider and incorporate these three things.
12 Trade Show and Event Promotion Mistakes to Avoid
Learn 12 things to avoid when planning trade show and event promotions. Make sure you tie your promotions to your brand or message and avoid low quality.
13 Tips for Getting the Most Out of Trade Shows
Before you hit the road to attend your next event, remember this advice.
12 Tips About Social Media for Trade Shows
Need to give your social media plan a boost? Use these 12 tactics on the most popular social media networks to get more people into your trade show displays.
Tech Talk: Say it Bolder and Brighter with Trade Show Technology
Exhibitors are continually looking for ways to enhance their visitors’ experience in their booth. Learn how to integrate technology and watch your ROI soar.
4 Things Your Trade Show Booth Should Communicate to Potential Customers
Attendees shouldn’t have to ask questions that could be answered by your branding or messaging. Here are a few questions the design of your booth should answer.
Six Key Benefits Trade Shows Have To Market Your Business
Trade shows have traditionally been a very popular way to market your product, service and business. With advances in social media marketing and Internet technology, like webinars, Google hangouts an…
6 Reasons Why Renting a Trade Show Display is a Viable Option
Renting a trade show display is a practical and viable option for companies. Check out these 6 reasons why and see if rental is right for you.
3 Ways to Rejuvenate Your Aging Trade show Exhibits
Considering how regularly they get knocked, rocked and jostled, it’s little wonder that most trade show exhibits are in need of some TLC.
Answer These 4 Marketing Questions BEFORE Designing Your Trade Show Exhibit
Read this 4-step plan to outline the steps you should take when designing or tweaking your trade show display, before you commit to anything.
11 Ways to Build Your Brand at Trade Shows
Want to build your brand at trade shows? Your company is not alone. Exhibitors tell us in survey after survey that building awareness is their #1 or #2 trade show marketing goal.
How to achieve success during an industry trade show
Merlot Marketing provides insightful tips for your business to succeed in a trade show.
Tips for Effective Trade Show Giveaways Trade Show Press Kit
Giveaways are effective in making your trade show memorable to your guests. How do you know if you are giving the right gift to your guests?
Trade Show Transportation Tips
Running a smooth logistics process for your trade show experience can save you a lot of time, potential freight damage, and, most importantly- unnecessary stress.
5 Tips for a Successful Trade Show
A Primer on How to be Successful With Industry Trade Shows
Trade Show Leads 101: Qualifying
Trade show leads are not hard to come by, but good ones are. Read our blog to find out how to qualify quality trade show leads quickly.
How to Stand Out at a Trade Show
How to Stand Out at a Trade Show Trade shows are a great opportunity to fill up the sales pipeline, network with like-minded profession...
What Trade Show Should You Attend?
Make a list of every possible outcome you want from the experience—leads, possible partners, media coverage—and narrow your search based on those criteria.
