There are moments when being too big can be cute. Like when a big lovable, wrinkly-faced dog doesn’t realize he is too big for his surroundings you get moments like this. And this. Or this adorable abomination. Yes, we laugh when it’s derpy animals. But when your packaging is too big and wasteful, you lose
Every element of package design, from the materials to weight, impact the consumer experience. Some of the experience results from conscious differentiation (preference for resealable packaging for example), while other experiential factors derive from the subconscious. This is referred to as “sensation transference.” Basically, it means people will unconsciously transfer the feelings about a package
Nothing will correct a vendor’s bad behavior quicker than an angry customer. And where e-commerce is concerned, many vendors aren’t even aware of their bad behavior until they get a “correction” from a customer. Much of this bad behavior is related to packaging. There’s either too much or too little of it, and either way, it can result in a poor customer experienceToo much packaging adds to shipping costs and disposal challenges; too little can lead to product damage. According to Jack…
Consumer demands and government regulations have already led to packaging changes, but the time is now to build an innovation strategy, according to Lux Re...
Over the past two weeks our shipping team (with the help of a few other helpful individuals) has been working on a big layout change with the ultimate goal of getting more small packages out the door in a shorter amount of time.
The market will continue to see innovations in the selection of sustainable packaging materials, as more companies embrace sustainable options.
Hoping to successfully and consistently ship chocolate? Let PAC’s shipping experts show you how. Check out our chocolate packaging tips and Chocolate Shipping Guide.
Freight companies have changed how they calculate package shipping. Here's how to calculate and mitigate the impact.
Every safe and compliant shipment of Dangerous Goods starts with choosing the right packaging. And that means knowing what it is you’re shipping and what reg...
Valentine's Day is almost here. Spring will hopefully follow soon after. Summer brings the Fourth of July — should you change your packaging for any or all of these?