This week on The Star Wars Show, we announce The Star Wars Show LIVE! coming to Star Wars Celebration Chicago. Plus, we visit EA's Capital Games to find out ...
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14 Tips To Incorporate Social Media Into Event Marketing
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5 Very Important Questions to Ask Before Attending a Trade Show
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I think the goals of a trade show should be first to gain new customers and second to keep current customers from switching to a competitor<br>Building materials companies spend a lot of money on trade shows and even if they are happy with the number of new customers they get, I know they can get even more.<br>After all, the prep time and costs associated with these trade shows are fairly significant. Why not boost your return on the investment?<br>You Don’t…
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How to Break the Rules
When it comes to violating trade show guidelines, it's better to ask permission rather than forgiveness.
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8 fun virtual event gamification ideas
Trying to catch more attention at an online trade show? Try these virtual event gamification ideas.
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Trade Show Leads 101: Qualifying
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Giveaways are effective in making your trade show memorable to your guests. How do you know if you are giving the right gift to your guests?
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What Trade Show Should You Attend?
Make a list of every possible outcome you want from the experience—leads, possible partners, media coverage—and narrow your search based on those criteria.
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How to Calculate Whether That Trade Show Was Worth the Investment
Learn how to calculate event and trade show ROI accurately with just a couple simple formulas.
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Why Trade Shows Will Never Be The Same Again
Trade show organizers need to adopt matchmaking and networking solutions to attract new audiences, keep bringing back attendees, and provide value.
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Three Terrifying Trade Show Mistakes and How to Avoid Them
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