Results for Target Marketing

Happy Friday, Compliance Family! Advertisements are everywhere: in our physical mailboxes, our email spam folders, our social media feeds, the apps on our phones, EVERYWHERE. In this age of non-stop marketing and pushes to buy the best or newest products, some of our other priorities can get lost in the shuffle. Let’s take a moment […]

What makes this question so profound, and so pivotal, in customer experience optimization today is that every aspect of value delivery is at play. Further, it should be understood that all stakeholders are keenly aware of when humanity is being practiced by an organization and when there is an insufficiency or an absence of same
More than a buzzword, “being human,” especially in brand-building and leveraging…

Cardless ATMs may seem like the latest fad in the ATM business – out there with terminals that feature holograms, cryptocurrency, facial recognition, targeted marketing and other newfangled ideas. But experts said cardless ATMs are more than just talk. They’re going mainstream, they warned, and credit unions that don’t keep up with the times could …

Over the past few years, B2B marketing executives have been shifting their focus to Artificial Intelligence to boost their campaign’s effectiveness and increase business growth
For decades, the traditional approach for targeted marketing has been to identify signs of behavioral similarities (for instance, subscribing to a magazine related to a specific subject matter) and generate mass content that matches the perceived preferences of your targeted audience…

Traditional marketing strategies are evolving over time as more businesses adopt modern ways of reaching their customers much faster and efficiently through online channels. The move to omni-channels is driven by the fact that most consumers especially the millennials are always on online platforms, while others spend time in malls doing window shopping over the weekends and holidays. In addition, millennials are known to be high…

Photo: By Jakub Jirsák / Adobe Stock
Today’s customers have become accustomed to having their way. They are highly informed, motivated, and won’t hesitate to head elsewhere if their needs aren’t met. That’s part of the reason that retailers and businesses in just about every sector have made personalization the cornerstone of their customer engagement plans. The question, however, is how to deliver personalization at scale…

The definition of personalization has changed. Ten years ago, marketers on the “cutting edge” of personalization were those who succeeded in referencing a customer’s first name in the HTML of an email message. Today, personalization means so much more: it’s the ability to customize content on a 1:1 basis based on demographic information, preferences and behavior — even behavior that takes place in real time on…

Do you know what your financial freedom number is? The answer is the amount of passive income you’d need to achieve in order to cover all of your expenses and replace your job income. When you ask most people what their financial freedom number is, the most common answer is $10,000 a month in passive income
Well, today we talk to someone who has achieved that number. Ryan Chaw is a single-family home investor who has managed to create a six-figure rental portfolio…

Looking to connect with your targeted Twitter audience to give your brand a boost? These tips will help you grow the right Twitter following for your business!

Looking to get your Valentine flowers Thursday? Here are in-store deals on roses at retailers including Publix, Kroger, Aldi and more.

The targeted reach of online celebrities and the relative low cost of social media is a powerful marketing combination.

Uber president Jeff Jones, formerly chief marketing officer at Target, has abruptly quit the company.

Target on Monday gave shoppers a peek at what its $7 billion investment into the business could mean for their local store.

The last thing any third-party property management company wants to see inside a unit is a Hangover movie sequel produced by irresponsible renters. People

LinkedIn’s Marketing Team are putting their money where their mouth is this year, highlighting the actual methods they’ve used – and the results they’ve been able to achieve – when using their own ad

France has a long history of both protest and terrorist attacks.

Web analytics are key to accurately target your online marketing campaigns. But what data should you pay attention to and what should you ignore?

As real estate, mortgage and title company professionals we are seeing marketing shifting to video more and more. Why? Video is one the most powerful and fastest ways to convey a message to your target audience.

Smaller, secondary cities are the top picks among those surveyed for the 2018 Emerging Trends in Real Estate, a poll published annually by PwC US and the Urban Land Institute.