Results for Retail Advertising

Google is issuing refunds to advertisers for ads bought through its platform that ran on sites with fraudulent traffic, people familiar with the situation say, as the company develops a tool to give buyers more transparency about their purchases.

A new feature allows users to create lists of places and share them with friends. Is Google Maps trying to become a social network or to collect more information about its users? Maybe both.

The social network now has 5 million active advertisers.

Google is updating its policies and controls to give brands more control over where their ads appear.

Garage Sales! Find and advertise garage sales for free!! You can post a garage sale, find garage sales in your local area, and join our mail list.

Find out why you may not be offered the best interest rate that banks or lenders are advertising, and learn how to adjust your finances to score the best interest rate.

Despite the questions swirling about global economic contagion, retail CEOs are quite optimistic right now — even if no one else is.

There's little debate that Snapchat is the trending app of the moment. The ephemeral content network has gone from 50 million daily active users in early 2014, to 150 million today, and

Major American advertisers including Verizon and AT&T froze ad spend with the tech company after they found adverts being displayed alongside offensive...

A critical story about the Browns and owner Jimmy Haslam on ESPN.com has prompted Pilot Flying J to end an ad and sponsorship deal with network.

Betting shoppers still like stores, owner TJX Cos. has more sales than Nordstrom and Penney combined. It is plowing investment into physical locations that create a treasure-hunt atmosphere with rapid stock turnover.

Google has been focusing for years on finding better ways to track and measure ads as we switch from one device to another to consume media like TV, music..

Tory Burch
Your customer has high expectations, is very knowledgeable – but is not particularly forgiving! A bad interaction – regardless when or where in the shopping journey – could cause you to lose them for good. What will it take for you to ensure a good customer experience across all channels and do better than your competition
Do you offer product videos? Is there live chat on the product detail page? Can your customer “save big” across channels? Can they buy online,…

Three ways agencies can make desktop and mobile content more effective, writes Marc Brownstein.

What factors lead to a Facebook ad failing? Why might it succeed? Let's take a look at seven primary factors that lead to Facebook advertising success...

Breaking down the difference between buying space and buying results

Online advertising can be a scary place with a lot of unknowns, new terms, new ways of spending dollars and faster turnarounds, but dollar for dollar it can be come of the best advertising investme…

John Oliver, host of HBO's "Last Week Tonight," deflates some of the buzz surrounding native advertising.

TransUnion, one of the nation’s largest credit reporting agencies, will pay just shy of $17 million as part of a settlement with the Consumer Financial Protection Bureau over the company’s advertising and marketing practices, the company disclosed late in the week.

Facebook is probably the most neglected online advertising channel of them all. How often do you hear things like: “Facebook has been dead since everybody’s parents started using it.” “Instagram has 10x the engagement rate!” “Email crushes Facebook.” Yeah yeah, we get it, Facebook is lame. So, how come their revenue is growing so fast? (Taken …