In Part 1 of this series, we looked at internal struggles law firms have. Now, we look to external forces that shape the whole market.
An easy way to boost your case conversion? Be better than the competition at handling afterhours calls; an overlooked item in legal advertising strategies.
Wondering if you should pay for legal advertising placement on top directories? We discuss the pros and cons.
Epic Marketing is a full service advertising agency in Utah that can handle all of your online marketing needs so you can leverage the potential of your brand.
Google is issuing refunds to advertisers for ads bought through its platform that ran on sites with fraudulent traffic, people familiar with the situation say, as the company develops a tool to give buyers more transparency about their purchases.
Print media, in its many forms, is remarkably effective when leveraged artfully with online marketing.
We think. You win. We are a 25-year-old full-service, integrated marketing and advertising agency in Fort Wayne, Indiana, and Nashville, Tennessee.
CEO wants to put the brakes on his $10 billion ad budget.
Digital ad sales surpassed linear TV in the U.S. for the first time in 2016, pulling in $70 billion compared with $67 billion for national and local TV.
Creativity Online highlights the best in idea-centric communication, advertising, design, websites and interactive ideas along with the talent behind them.
Twitter is now letting its advertisers fit more text, photos and videos into a single ad than ever before.
Steve Job’s serves as an example of doing agency new business the right way. Steve Jobs has stepped down as CEO of Apple. When it comes to presenting and salesmanship, there’s no one b…
Stats and facts on advertising in the first 50 years of the Super Bowl including ad spending and cost for a 30-second commercial.
Explore the top challenges facing social advertisers in 2017.
Digital advertising has been a "godsend" to the Ad Council's public service campaigns, says the council's former president Peggy Conlon.
Dentsu Aegis Network has worked with about a dozen brands testing video guarantees on Twitter, where they can count on delivery of the pre-roll commercials.
Here’s why you should know the difference between native advertising and content marketing – Content Marketing Institute.
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