SHERIDAN MAGAZINE SERVICES posted The View from the Top: Exploring the Five Levels of the B2B Book Selling Pyramid - Sheridan SHERIDAN MAGAZINE SERVICES Fairfax Station, VA:

The View from the Top: Exploring the Five Levels of the B2B Book Selling Pyramid

The Value Pyramid portrays the objective and subjective influences on the B2B book buying process that are important to understand in order to make a sale.

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