Quadratec Uses Augmented Reality to Improve the Shopping Experience

Why we will no longer be a welcoming church

We’ve decided to quit being a welcoming church. No kidding. We’re giving it up. Like so many congregations, we’ve sunk an amazing amount of time and energy into becoming a welcoming church. We changed worship styles, trained greeters and ushers, wore name tags, brewed coffee, went to workshops on hospitality and put our friendliest people …

What is Green Burial?

What is Green Burial? Green burial incarnates the pure nature of allowing the body to return naturally to the earth. When one opts for ...

How 3D Printing Actually Works

The 3D printing industry has opened to individual consumers, piquing interest in the tech space within the past few years. But how does a 3D printer work?

4 Tips to Get Fast Printing

Everyone wants fast printing. You have clients to meet, products to market, and sales to make. We understand. You don’t have time to wait for your printing to get done. You need fast printing…

U.S. bans large electronics on flights from 10 airports, mainly...

WASHINGTON - The Trump administration confirmed Tuesday it is imposing new restrictions on electronic devices carried by travelers coming to the United States from 10 airports mainly in the Middle East and North Africa in response to unspecified terror threats.The Department of Homeland Security will...

Why manufacturing needs augmented reality

In addition to boosting productivity and efficiency and, in some cases, achieving stunning ROI, augmented reality (AR) also can mitigate the skills gap, according to AR pioneer Scott Montgomerie.

Augmented Reality, Virtual Reality Marketing Tips

Augmented reality and virtual reality marketing campaigns are opening doors for marketers across all industries to explore new ways to connect with consumers. But creating an augmented or virtual reality experience is difficult. Here are 3 key tips marketers should consider when planning AR and VR marketing campaigns.

Why Use Augmented Reality On Your Direct Mail?

Before we get into how cool and powerful direct mail can be with augmented reality, we first need to consider it from the recipient’s perspective.

5 Ways to Use Augmented Reality to Elevate Print

Augmented reality is still an emerging technology, but Apple’s investment in ARKit and Google’s in ARCore are evidence that the market for AR is likely going one way: up. Here are five examples of how AR can be used to make your print communications more engaging and immersive.

How Augmented Reality is Impacting the Retail Industry

Just last year, ROI reported on how augmented reality (AR) was beginning to make an impact in the retail industry with our profile of Fits.me, a virtual fitting room that enables online shoppers to see which clothing fits them best before making a purchase on a retailer's website. More and more retailers are using AR thanks to the growing number of mobile AR platforms. In fact, according to a report from Juniper Research, revenue from AR apps and services is set to approach…

Magic Leap patent reveals what may be the next augmented reality system

Magic Leap patent reveals what may be the next augmented reality system

How Augmented Reality Can Grow Your Retail Business

What could using AR (Augmented Reality) labeling technology mean for your brand? Faster checkout, Increased label durability and Increased connection to customers

How Augmented Reality is poised to rock our Marketing world

By Dan Kesselring of CMA's Customer Experience Council

5 ways to use Augmented Reality in your marketing strategy

5 ways to use Augmented Reality in your marketing strategy AR gives you another tool in your belt when it comes to driving sales and enhancing brand value through mobile devices Today's markets are driven more and.

What happens when you combine 3D printing and augmented reality? Magic

3D printing and augmented reality are very different technologies, but, combined, they can pull off some very interesting things.

Why Augmented Reality Is Doing You A Disservice-Sabine Lenz

Some marketers want to use technology whether it makes sense—and thus provides a good user experience—or not. A good user experience takes work. Lots of work. It has to be planned and executed well.

Augmented Reality Art Imagines What Could Be Seattle’s Weird, Bleak Future

Artist envisions mutant flowers and drone-like seaweed that may one day take over a post-climate change Seattle

How Augmented Reality Has Changed Selfies Forever (Infographic)