Description/Comment:
• Develop and manage weekly industry newsletter and key alerts, which goes out to all employees.
• Keep abreast and report on key industry and technology trends. Perform extensive market research to uncover market and competitive intelligence.
• Pricing Research on market and competition.
• Intake research requests from multiple internal departments and conduct thorough secondary research, including finding information from subscriptions, industry associations, marketing experts and internal teams.
• Support Sales with Competitive Intelligence.
• Develop and maintain Market Insights repository.
• Provide support on primary research projects, including brand health trackers, message testing and buyer trends surveys…