Millennials in Procurement: How to Win Over Employers
StrategicSourceror: the source for strategic sourcing tips, procurement news, and category management SME from Source One’s procurement consultants
How Wendy's wins over millennials on social media
The fast-food chain's vice president of digital and social media explains the innovative ways the brand reaches its target market online.
3 Tips to Win Over Millennial Homebuyers
Millennials want to own homes. Reach them with these tips!
MRM EXCLUSIVE: How to Win Over the Millennial Market
Millennials love chain restaurants. In fact, the latest EquiTrend Report found that they prefer chain and franchise restaurants more than older…
How Brands Are Using Emojis to Win Over Millennials
Companies are gradually incorporating the language of emojis to communicate better with young people.
How to Win Over Millennials with Packaged Goods
Stay up-to-date with industry, marketing and advertising insights from our team at evōk advertising.
How auto dealerships can win over millennials
The traditional practices of yesteryear will not do the trick any longer
How to Win Over Millennials with Effective Print Marketing
Millennials and their Gen Z siblings are the first truly digital generations, some learning to swipe a screen before they could wipe their own faces! Millennials are a particularly powerful bunch, …
Nonprofit Marketing: How to Win Over the Millennials
It’s important that your organization understands how to reach millenials now rather than later. Here are six ways to attract Gen Y to your nonprofit so you have a supporters for life.
How to Win Over Millennials With User Generated Content
Millennials are notoriously difficult to market to. But once you get the, you have them for life. And user generated content is the way to do it.
How to Win Over the Millennial Customer
You have been hearing for years about Generation X, but now there is a new cohort on the scene. Dubbed Generation Y or, more commonly, millennials, this is the first group of Americans who have never lived without the Internet and personal devices such as mobile phones. To say that this subset of people is …
Find Out How to Win Over Your Millennial Employees
Got millennials? Discover four steps managers can take to help millennial employees advance to leadership roles on their finance teams.
How retailers can win over millennial shoppers (Survey)
A look at what this demographic values most when it comes to the retail experience
Move Over Millennials: It's Time To Discuss How To Win With Generation Z Moms
Though the oldest member of this generation is 23 years old, in just four years nearly half of all new parents will be generation Z.
How Mars tapped social sentiment to win over millennial consumers
When Mars Chocolate announced it would set the price of a Snickers bars based on the mood of the Internet, it did more than just create a cool integrated online and offline campaign – it set in motion a fundamental rethink of how Mars reaches specific audiences.
How Hillary Clinton Is Trying To Win Over Millennial Skeptics
Hillary Clinton is banking on the support of millennials this November. But during the primary season young voters overwhelmingly supported her opponent. So, what's her strategy to win them over?
How Millennial Execs Can Win Over Older, Skeptical Peers
Companies are recruiting young bosses to jump-start or reinvent businesses, but those leaders often struggle to gain acceptance and trust from skeptical older colleagues.
How Healthcare Marketers Can Win Over Skeptical Millennials
How can your healthcare organization persuade millennials of the merits of your facility? Throw out your old healthcare marketing strategy & create a new plan.
How Anheuser-Busch and McDonald’s Are Trying to Win Over Millennials
The country’s biggest beermaker and the country’s biggest restaurant chain (by sales) have a problem: Millennials aren’t in love with them. Anheuser-Busch, maker of Bud Light and …
How brands used Super Bowl 50 to win millennials over
Millennials now outnumber baby boomers in the U.S, but advertisers needed to "pull out all the stops" during Sunday's Super Bowl to attract them.