How mobile and big data are changing retail marketing
Insights from Branding Brand, Neiman Marcus and Touch of Modern executives.
What Big Data Can Bring to Your Retail Marketing Strategy
One of the most useful aspects is its potential to provide personalization at-scale.
10 Retail Marketing Ideas to Boost Sales
The experts at VerticalResponse have put together a list of retail marketing ideas that will attract loyal customers and boost sales for your business. Learn more.
How the European Union’s GDPR will revolutionize retail marketing
The EU’s General Data Protection Regulation, which restricts certain uses of customer data, has not put a stop to targeted digital marketing. But it has forced some changes, and compels retailers and brands to rethink their personalization and marketing strategies.
4 trends impacting retail marketing strategies
Brands are looking beyond Facebook and Google — and sometimes resurfacing older channels — to advertise.
Tips on using color for in-store retail marketing
Color tends to play a big part in why consumers buy products and where. These are our tips on using color for the most successful in-store retail marketing.
How to Create a College Store Retail Marketing Calendar
Learn the five simple steps to create a practical and useful college store marketing calendar.
Your Retail Marketing Plan: 10 Trends To Consider This Holiday
How are you taking advantage of the billion dollar holiday season? Get insight into these major e-commerce retailers and their retail marketing strategies.
Big data in marketing: how to gain the advantage
How the Crossroads of Creativity and Big Data Will Impact the Industry
Marketing is undergoing a shift in digital, and it’s unwilling to compromise on its most innovative aspects.
10 Uses of Big Data Analytics In Marketing: Examples
10 applications of data analytics in marketing – with examples (including digital marketing, predictive analytics, and conversational marketing).
Why Big Data Isn't the End-All for Content Marketing
In order to create a successful marketing plan for the long term, you need both the "what is" and the "what could be" aspects incorporated into your strategy.
How to Support Your Content Marketing Strategy With Big Data
Big data can support your dealership’s content marketing strategy by maximizing customer engagement and reach, and ultimately help you to sell more cars.
How Can Big Data Contribute To Digital Marketing Success?
Big data gives digital marketers insight into what customers need and want.
4 Major Ways in Which Big Data is Impacting Social Media Marketing
In this contributed article, content and brand strategist Nidhi Dave throws light on the application of big data on social media marketing, examining its current as well as future impact. She offers four major ways in which big data is impacting social media marketing
This is How Big Data Can Influence Content Marketing Effort
People have always had a misconception about content marketing campaigns that they were built on ideas coming from huddling around……
Why Content Marketing Is A Bigger Deal Than Even Big Data
Content marketing is becoming a more important strategy to marketing agencies than even Big Data. Many firms are outsourcing such efforts.
How Big Data Analytics Can Improve Your Marketing
Bernard Marr discusses several ways in which organizations are using data analytics to optimize their understanding of and interactions with customers, as well as the ROI of marketing strategies.
What to Ask Yourself When Using Big Data to Understand Online Audiences
Customer Behavior - Keep these five questions in mind when you're seeing the marketplace through the lens of Big Data.
4 Tips On Using Big Data To Improve Your LMS Marketing Strategy
Free eBook: How To Promote Your LMS Online And Boost Profits. Get the free eBook to discover 5 Tips To Use Big Data To Improve Your LMS Marketing Strategy.
How are Businesses Using Social Media Generated Big Data for Market Expansion?
Social media runs on consumer data and in turn, generates massive amounts of
