Late last year, choreographer Kate Wallich received an email that seemed promising. Claiming to be a patron of dance, the writer expressed interest in supporting Wallich's work, and asked if they could meet to discuss it further. The writer's use of dance terminology and knowledge of the field indic
We all want to be appreciated — and be sought after — for our thoughts and opinions. This is especially true of close relationships, like those we work to build with donors. Honor your donors by listening sincerely. They, and you, will be glad you did!
Giving is a form of investment. Online resources such as GuideStar, Charity Navigator and CharityWatch can help donors scrutinize a nonprofit.
What the latest research says about getting people to give.
Collecting utilizing nonprofit donor data helps nonprofits raise funds through high retention efficient spending of marketing dollars improved brand experience
Meeting with financial advisers regularly and touting your organization’s expertise in the community helps attract these funds.
It’s difficult to know how—and where—to engage in risky work that may not yield results for a long time. Three lessons can help.
Check out some of our tips on solidifying your current donor relationships and how to get the most out of them.
Learn about the three keys to cultivating donors and tips for maintaining donor relationships during uncertain times.
How are you building those lifetime relationships that lead to monthly giving, major gifts, and legacy gifts? How do your supporters know that their gift is making an impact? How are you regularly inspiring and delighting your donors? In my work with thousands of nonprofits over the past ten years, I’ve found that, aside from …
Pursuant describes the importance of making a commitment to your donors before they commit to you and your non-profit organization.
The older donor generations can feel pushed out of the very causes they helped launch. Meanwhile, the younger generations cry out for change and inclusion. How do you reach across the generations and bring everyone to the table?
Why should you thank your online donors? After all once they’ve completed the transaction, surely it doesn’t matter what you do then? Having viewed the Thank you pages on a number of different charity websites, it seems as though many charities are taking this attitude.
The more you know about your donors, the better able you’ll be to connect with them. You’ll know what’s important to supporters and learn how to deliver a better donor experience, retaining them for the long term.
As an essential part of your team, donors deserve meaningful thank yous. All nonprofits know the importance of saying thank you, but often this acknowledgment is limited to a letter or email sent at the time a gift is received.
Many seasoned fundraisers agree that a donor is not really yours until they make a second gift. So how do you make that conversion?
We asked 3,000 year-end donors to tell us why they gave to find out what they care about most. Our conclusion: donors give out when they believe in your mission and know you do good work in the community you serve. They don’t care as much about self-interested reasons for giving, such as knowing someone on your Board or getting a tax deduction.
New research on donor motivations underscores the important role communications can play in helping nonprofits attract and retain donors. Based on interviews with more than 6,200 nonprofit leaders …