Many people thought direct mail was a bad way to reach them. However this has shown itself to be untrue: Millennials like getting mail!
5 Tips for Effective Direct Mail Marketing
Agency Access – The Lab April 9, 2012 @ 10 a.m Question: What are some examples of effective calls to action for direct mail pieces? Just to make sure that we’re on the same page, let’s clarify what is meant by “call to action.” A call to action is the copy or graphic you place on your marketing piece to grab your readers’ attention and get them to take action. Direct mail pieces often have short life spans, if any at all, so…
10 Direct-Mail Marketing Tips
Increase your direct-mail marketing success and make more money with these 10 direct-mail marketing tips sure to increase your return on investment.
Direct Mail Marketing
Many small businesses see direct marketing as unattainable due to the prevalence of large companies using the channel. It shouldn’t however be ignored, if performed correctly, direct mail marketing…
10 Most Important Benefits of Direct Mail Marketing
If you aren't using direct mail in your marketing strategies, read this! Discover the benefits of direct mail marketing!
Print Bounces Back to the Top of Direct Mail Marketing
EAST HAMPSTEAD – In the world of direct mail marketing, print was long considered best in class. Business was still decent enough when The U.S. Postal Service Office of Inspector General reported213 billion pieces of mail were handled in 2008. That was then. Today most direct mail marketing is distributed digitally Dismissed in the last decade, in favor of all things digital, print bounces back to the top of the direct mail marketing mix with RAM Printing leading. While digital, offers a cheap…
Direct Mail Marketing Still Matters and Here's Why
Direct mail marketing is alive and well and an effective communication tool with tremendous potential to influence customer choices.
MI Printing: How Effective is Direct Mail Marketing?
How effective is Direct Mail Marketing? It depends on two very important parts. The quality of the printed piece and the quality of the "...
What’s Your Direct Mail Marketing Strategy?
Chess is probably one of the more strategic board games one can play. Even casual players carefully consider how they will mount their attack. It’s been said that what sets world-class players apart from the rest is their ability to “think 10 steps ahead” of the competition. In other words, they’re not just looking at … Continued
What are the benefits of direct mail marketing?
Many businesses will have asked themselves if direct mail marketing is still an effective way of marketing. Facts show that direct marketing not onl
Direct Mail Marketing Guide and Real-Life Examples
Alright my little friend, let’s buckle up and learn about the relatively secret world of Direct Mail Marketing. Most of the direct mail articles online talk about “clever” marketing. But you and I are greedy little monkeys that aren’t looking to “be clever”….we’re looking to make profit. So this article specifically ...Continue Reading ⇨
Why Direct Mail Marketing is SO Important
A direct mail marketing campaign is the missing personal touch in an incredibly busy world. And as every great marketer knows, being personal pays off.
4 Direct Mail Marketing Tips Customer Acquisition
Get expert insight on effective customer acquisition with these 4 direct mail marketing tips. Strata Company is a leader in modern direct mail marketing.
Direct Mail Marketing: What Makes Marketing “Direct”—and Why Does It Matter?
At TMR Direct, we call ourselves a “Direct Mail and Direct Marketing Company.” I know this because it says so right on our home page! But just what is “direct” marketing, and what role does direct mail have in the process? Years ago, some businesses used to tout the fact that, “We eliminate the middleman,” … Continued
5 Direct Mail Marketing Tips You Need to Know
Marketing and Advertising Advice, News, and Offers from Synergy Direct Response, an Industry Leading Full Service Direct Marketing Firm
Why Direct Mail Marketing Works for Businesses
It might seem like direct mail should be dying out, considering the crazy digital age we live in, but this form of marketing is still thriving and it continues to work for businesses—if utilized as part of an integrated approach. Direct mail marketing remains effective and can be an exciting way to keep in contact with current customers and reach potential ones. Determining the best way to reach your target demographic and understanding the best course of action when it comes to direct…
Why Consumers Trust Direct Mail Marketing
New research from neuroscientists explains why consumers trust direct mail, despite the dramatic drop in trust that is occuring worldwide.